Comments on: Do we really need “horror” and “terror” on Shark Week? http://www.thedorsalfin.com/opinions-in-the-media/do-we-really-need-horror-and-terror-on-shark-week/ Shark News...without the hysteria Tue, 07 Feb 2012 01:33:12 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Discovery Channel’s Fear-based Google Ads for Shark Week - The Dorsal Fin http://www.thedorsalfin.com/opinions-in-the-media/do-we-really-need-horror-and-terror-on-shark-week/comment-page-1/#comment-7 Discovery Channel’s Fear-based Google Ads for Shark Week - The Dorsal Fin Thu, 23 Jul 2009 18:08:38 +0000 http://www.thedorsalfin.com/?p=91#comment-7 [...] the marketing campaign for Discovery Channel’s Shark Week. Last week I touched on the fear-based campaign, and I saw further evidence of it yesterday while doing a Google News search for the search string [...] [...] the marketing campaign for Discovery Channel’s Shark Week. Last week I touched on the fear-based campaign, and I saw further evidence of it yesterday while doing a Google News search for the search string [...]

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